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Run by two former mechanics for the Turkish National Cycling Team, ATA is a haven for the racing enthusiast. The trendy music, video of races around the world, and the über-clean shop floor mark ATA as more high-end than what most students are looking for. However, their entry-level mountain bike ($199) is a good deal, and they carry a wide selection of Giant, Raleigh, Marin, Diamondback, and other mountain and hybrid bikes. They also have a limited selection of used bikes starting at $59. Accessories cater to racers, but include the basics at reasonable prices after a 10% discount with your Harvard ID. ATA boasts same-day service on tune-ups starting at a hefty $60. Also rents bikes for $25/day or $100/wk.
This section contains information from Harvard Student Agencies' Unofficial Guide to Life at Harvard.

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